Orange Romania enables new services with Orga Systems

Uses customer care solution to found value added services

Orange Romania, leading mobile communications
provider with excellent customer service is expanding its market leadership with the  help of innovative solutions by ORGA Systems. Customer Care Services for all Orange customers are now operating on the wIQ platform, an award-winning ORGA Systems product.
Additional value added services will be offered as a result of functional improvements and faster communication using USSD.

Orange Romania’s Self Care, implemented using an ORGA Systems solution,  was launched last month. Orange Romania now offers additional services, accessible only by  SMS or IVR for example, choosing the tariff plan, managing the favourite numbers, roaming service, international service, credit, recharge, bonus information, PUK code, mobile data service, voice mail, invoice information and the loyalty program Orange Thank You. The user can access all services by entering a USSD code (*100#) as single point of access.

The special feature of Self-Care is that Orange Romania can provide this service to both prepay and postpay customers. The service entails far more than the standard Prepaid
Account Query. USSD allows all customers at all times convenient access to tariffs and account summaries, roaming configurations and participation in loyalty programmes. The advantages: easy, user-friendly and quick.

Statement by Yves Gauthier. Chief Commercial Officer, Orange Romania.
“Implementation of the wIQ platform by ORGA Systems has optimised our Customer Care Service and made it quicker and more efficient. We expect customer satisfaction to increase further in all customer segments as a result of this service provided by ORGA Systems.”

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